By carefully selecting appropriate keywords associated with your business or product we can help you advertise to your target audience through the use of Google Ads.
Leverage the power of Social Media to your advantage to connect your target audience with your brand, service or product.
Through the power of Facebook we can help you to build brand awareness, grow your online presence, gather leads, and sell your products and services.
Squid's SEO services can help you to improve the quality and increase the quantity of traffic to your website through organic search.
Ecommerce SEO services for your online store. Whether you use Shopify, BigCommerce, Magento or a custom CMS, our SEO experts can help increase online sales.
Create a website or webpages that not only align with your brand but also create a user-friendly experience.
Use video to grow your business. Our team of creatives and videographers, can script, plan and execute your next video shoot.
E-commerce refers to the selling of physical goods, services or online products over a digital network.
Through the use of social media advertising, google advertising, email marketing and SEO we helped to increase online sales by a huge 210%
Trust Motors wanted to have a marketing agency assist with their overall marketing strategy, whilst ensuring what they were doing was building systems to simplify their sales and marketing in house
Working with E-Commerce Businesses is in our range of expertise so when T-Shirt Sale needed some help we knew we could assist.
For Trustees Executors we built two dedicated landing pages alongside some animated assets to explain what each product was.
Karawhiua is a campaign created to help assist whānau, hapū, iwi, and Māori communities in accessing the right information on how to keep safe from Covid -19 and help prevent the spread.
With such a beautiful location, and so many potential collaboration opportunities, we developed a unique strategy to build their online presence.
Our involvement with Waterbourne has been an ongoing project and the results produced are nothing short of the highest quality for both usability and creativity
With very ambitious growth plans, we built a marketing budget for them to ensure it was realistic for these goals, where we built a plan to build a new website to ensure they were getting tangible results across all areas of the business
Image Interiors had a very clear goal in mind and we are happy to have delivered a website within an achievable budget they provided.
Mar 7, 2025
If you're a musician using TikTok to promote your music, switching to an Artist Account is a game-changer. TikTok has become one of the most powerful platforms for music discovery, and having an Artist Account gives you exclusive tools to amplify your reach and engagement. In this blog, we’ll walk you through the steps to switch to an Artist Account and explore the benefits it offers.
Switching from a regular TikTok account to an Artist Account is simple. Here’s how:
Open TikTok – Make sure you're logged into your account.
Go to Your Profile – Tap the profile icon in the bottom-right corner.
Access Settings and Privacy – Click the three-line menu (☰) in the top-right corner and select “Settings and privacy.”
Manage Account – Under “Account,” tap “Switch to Business Account.”
Choose ‘Artist’ as Your Category – When prompted to select your category, choose ‘Artist’ or ‘Musician.’
Connect Your Music – TikTok will ask you to verify and link your artist profile to your distributor or streaming services.
Complete the Setup – Follow any additional prompts to finalize your Artist Account.
Once your account is switched, you’ll have access to features tailored for musicians.
Switching to an Artist Account unlocks several advantages that help you maximize your music’s reach and impact:
Your music is featured in the TikTok Music Library, making it easier for users to discover and use your tracks in their videos.
You can highlight specific tracks on your profile to encourage engagement.
Add a music tab to your profile, showcasing your latest and most popular releases.
Gain access to track analytics, helping you see how your music is performing on TikTok.
Get deeper analytics on who’s using your music, including demographics and engagement stats.
See which videos are trending with your tracks so you can engage with fans and amplify viral moments.
Your music gets more visibility in TikTok’s Sounds and Music Discovery sections.
TikTok prioritizes Artist Accounts when surfacing new music-related content.
Some music distributors allow you to earn royalties from TikTok plays.
You can run promoted posts directly linked to your songs to drive more streams.
TikTok often rolls out new features to Artist Accounts before they reach regular users.
Stay ahead of trends with beta access to promotional tools and music integrations.
Switching to an Artist Account on TikTok is a must if you're serious about growing your music career. With powerful music discovery tools, audience insights, and promotional advantages, you’ll have everything you need to turn TikTok into a key platform for success.
If you haven’t made the switch yet, now’s the time! Optimize your presence, engage with fans, and take your music career to the next level with TikTok’s Artist Account.
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